History of Newbalance Running Shoes?
New Balance, founded in 1906 as the New Balance Arch Support Company, initially focused on producing orthopedic footwear and arch supports. The brand’s foray into running shoes began in the 1960s when it introduced its first dedicated running shoe, the Trackster, which was notable for its innovative design and wide range of sizes. Throughout the 1970s and 1980s, New Balance gained popularity among serious runners, emphasizing performance and comfort over flashy marketing. The introduction of the iconic 990 model in 1982 marked a significant milestone, combining style with advanced technology and becoming a favorite not just among athletes but also in fashion circles. Over the years, New Balance has continued to innovate, incorporating cutting-edge materials and technologies while maintaining its commitment to quality and craftsmanship, solidifying its position as a leading brand in the running shoe market. **Brief Answer:** New Balance began in 1906 as an arch support company and entered the running shoe market in the 1960s with the Trackster. Gaining popularity in the 70s and 80s, it became known for performance-focused designs, notably the 990 model in 1982, blending style and technology. Today, New Balance is recognized for its quality and innovation in running footwear.